The future of Indian fashion isn’t faster.
It’s smarter, slower, and more soul-driven.
Here are 10 sustainable fashion brands reshaping the industry — and one that’s rewriting the rules.
🌱 1. OddOneOut — For the Loud, the Layered, and the Unapologetic
We create emotion-led, non-linear fashion in small batches — designed for women who are still becoming, still reinventing, still bold.
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Small runs, zero fluff
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Ethical sourcing and low-waste production
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Fashion as a mirror of your journey, not a trend
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Packaging with purpose — no mass, no mess
Website: oddoneout.in
🌾 2. No Nasties
Pioneers of organic fashion in India. 100% organic cotton, carbon-neutral, plastic-free — a perfect entry point to sustainable basics.
🎨 3. Doodlage
India’s beloved upcycling label. Turns waste into wearable art with signature patchwork, quirky detailing, and zero landfill impact.
🧵 4. Nicobar
Modern India meets mindful fashion. Timeless silhouettes crafted from eco-conscious fabrics, and production that puts people first.
💬 5. The Summer House
Luxury without the guilt. They create artisan-crafted clothing with a clean aesthetic and an even cleaner supply chain.
🪡 6. Brown Living
A marketplace for all things sustainable, including fashion. Think of it as India’s one-stop shop for conscious living.
🧶 7. Okhai
Traditional techniques meet contemporary designs. Created by rural women artisans — every piece comes with a story.
🧥 8. B Label by BOHECO
Pushing boundaries with hemp. Comfortable, long-lasting clothes made from one of the most sustainable natural fibers.
🧵 9. Livaeco
Aditya Birla’s eco-friendly textile initiative, Livaeco offers biodegradable fabrics made from responsibly sourced wood pulp.
❄️ 10. Kosha
India’s only conscious winterwear brand. Ethical, functional, and built for all climates — even emotional ones.
Why It Matters
Sustainable fashion isn’t a niche anymore — it’s a necessity.
These brands are leading the movement by putting planet, people, and purpose first.
If you’re ready to step away from mass and into meaning — this is where to start.
✨ Be the Exception, Not the Rule
At Odd One Out, we’re not just sustainable.
We’re unapologetically personal.
Because the most radical thing you can do in a world of fast fashion?
Wear clothes that mean something.
Ready to wear your values?
Explore unapologetic, slow-made fashion at OddOneOut